EP102 – Your WordPress business: it’s not a hobby – Sept 1 2014
One response to “EP102 – Your WordPress business: it’s not a hobby – Sept 1 2014”
Hey guys, this was only the 2nd episode I have watched – I am just bringing my Agency (ChurchBuzz) into the WordPress world! Woohoo! But I have been in “business” for 20 years this October… about 5 years ago (lol) I FINALLY figured out what a “business” is and even though I had built up my business to a staff of 11 people twice – I realized I didn’t have a “business” after 13 years after we incorporated.
I would say to you each that being a freelancer in any way, at any rate is NOT a business. My definition of a business (that I learned from the E-Myth book) is a standalone ENTITY that takes in leads as input and produces cash as output AND DOES NOT DEPEND ON THE BUSINESS OWNER to do this… 🙂
In other words, if you can’t sell it, then it ain’t a business… look at it this way… even if you are charging $500 an hour, but you don’t have any repeatable business processes that take a lead, turn them into a customer (hopefully on a recurring revenue stream) and produce a profit – that someone ELSE could easily step in and do, then you don’t have a business…
What you all are calling a “hobby” I would just call a “job”… you are doing jobs for people, whether it is full time or part time it is just a “job”… it doesn’t become a business until it is a “thing” that makes money even when you are on vacation, or if you get sick, or if you turn the reigns over to someone else.
If you want to build a business, you have to commit to learning how to be a “business owner”, not a more skilled WP developer or what not…
(BTW, I sell church websites, not business classes, lol)
Love the show! Hope this is helpful and would love to “hangout” with you guys sometime… As I learn more about WP I plan to become more involved in the great WP Community… 🙂