Value adds are a great way for WordPress Developers to differentiate their services from freelancers and agencies. So many developers launch, bill, and leave. There’s no annual contract, no maintenance, and no support for clients.
Here’s your website. Good luck!
What if we could change that? What if you could add value (with the current and premium version) of a WordPress plugin? Jason and Bridget will chat about her new plugin. It encourages your clients to blog (read: publish) once a month with best practices in mind.
Because the content and framework are in a draft blog post, no need to worry about them messing around in the dashboard or needing admin access.
Extend your services. Build with intent. Launch with Words.
Learn more about Launch with Words
- Launch With Words-A WordPress Plugin
- Small Business Copywriting Plugin -Launch With Words -WordPress plugin – WordPress.org
- Jump-Start a Year’s Worth of Content via the Launch With Words Plugin – WordPress Tavern
- Be sure to upvote on Product Hunt
Bridget’s Links to Help Developers
- Website Questionnaire to Give To Clients
- Information on collecting past due invoices
- Bridget Willard’s Collections Email and Letter Template
- Plugin Rank Affiliate Link
- Content Planner & eBook To Give Clients “webdeveloper” for 50% off
- How to Market Your Plugin — The Book
This Week’s Panel
Jason Tucker @jasontucker
Bridget Willard @bridgetmwillard
Show Sponsors
ServerPress
Thank you to ServerPress makers of DesktopServer and WPsitesync for sponsoring our show.
How Are You Spending Your Marketing Budget?
You could be a show sponsor. Supporting podcasts is a smart use of your marketing budget. We have been sponsored by big brands such as Kinsta, Adobe, and Beaver Builder. Why not get your audience in front of the thousands of people who download this show every month?
Tool Or Tip Of The Week
This week’s Tool or Tip of the Week is brought to you by The Definitive Guide to Twitter Marketing.
Jason recommends HomeCam for integrating your Ring (et al) on AppleTV.
Bridget recommends Versions for when you just can’t even with SVN and the Plugin Directory.
Show Timestamps
00:01:39 Bridget Introduces Herself
00:06:16 “This website is still alive; it’s not a dormant thing.” Jason Tucker
00:06:44 “I feel like people don’t really know me.” Bridget Willard
00:11:44 How do you spend your billable hours?
00:12:41 Why is Launch With Words JSON?
00:14:08 There are no other copywriting plugins.
00:17:31 Ronald Huereca built two plugins. The importer and the one for me.
00:19:03 Behavior Flow since Product Launch
00:19:41 “I am the source of truth for this plugin.” Bridget Willard
00:20:42 “you’re making sure that you’re getting the people that are actually going to interact with the content” Jason Tucker
00:21:52 The Mission of Launch With Words
00:22:39 “Hey, Bridget, what about duplicate content?”
00:23:35 How does the Starter Pack Work?
00:25:28 How often should I publish?
00:26:29 Bridget double-dog dares developers.
00:27:56 The Franchise Industry & Syndicated Content
00:30:38 How Launch With Words is Different — Ideal Use Case
00:32:54 What is the business model for Launch With Words?
00:34:10 “You are on an infomercial. And that’s okay.” Jason Tucker
00:35:06 Jason’s Three-Legged Stool Analogy #MustListen
00:36:35 “I want to make WordPress developers’ lives easier.” Bridget Willard
00:38:06 “So essentially, everyone’s copying a bunch of BS, that isn’t actually like, what you absolutely need in order to be able to launch that site.” Jason Tucker
00:44:28 Partner Together to Get Better Clients
Leave a Reply